Its presence in bars, restaurants, and taprooms represents an opportunity for patrons to satisfy their craft beer curiosity with ease and speed, allowing them to have fun in the process. So what does that have to do with us? Well, think about the nature of self-pour. Untappd bridges this gap perfectly by allowing users to keep track of every beer they taste in an appealing, social way. This generation uses technology heavily, especially when it comes to social media. This app capitalizes on the growing craft beer industry and the clear link between it and millennial tastes. But after trying so many new beers, how do people keep track of what they like and don’t like? That’s where Untappd comes in.

It comes as no surprise that the craft beer trend is booming.

The pairing was voted the best at the 2018 VIP party for the Rotary Club Sunrise’s Craft Brew and Wingfest.Today, there are thousands of different beers in the craft market with unique flavor profiles and personalities. Russell helped him on his second beer, a smooth ginger saison, which was paired with a baked beans, a rib and the best pulled pork taco I’ve ever had, from Tommy T’s Catering of Vero Beach. “(Joe Scortino) looked at me as if I had two heads,” Giles said, adding Scortino helped him with the recipe. When Giles turned 21, he bought his own Budweiser Black Crown and got turned onto dark beer.Įnjoying some at Pareidolia Brewery in 2017, he met Chris Russell of the Sebastian home brew club, who invited Giles to get involved.Įventually, Giles said he visited Scortino and Sons, a Sebastian beer supply store, and asked for help brewing his first beer: an eggnog porter. The former Sailfish Brewery employee hopes to be back in action for festivals in Cocoa and Vero Beach in February.Ī 2010 graduate of Sebastian River High School, Giles did not like the Busch beer his father used to drink.

Untappd business cost